What You Will Learn

The steps to creating a comprehensive product launch plan. 

Pre-launch preparations to build anticipation. 

Execution strategies for launch day success. 

Post-launch reflections and next steps. 

Course Benefits

  • Craft fair and motivating recognition programs

  • Align incentives with your business goals

  • Improve employee satisfaction and retention

  • Measure the impact of your reward system

Course curriculum

    1. Welcome to the Course

    2. Enrolment Details

    3. Let's Get Started!

    1. How to Plan a Successful Product Launch

    2. End of Lesson 1

    1. Pre-Launch Strategies

    2. End of Lesson 2

    1. Launch Day Execution

    2. End of Lesson 3

    1. Post Launch Growth and Sustainability

    2. End of Lesson 4

    1. Course Assessment

    2. Let's hear from you

    3. Congratulations!

About this course

  • Workbook
  • Video Lessons
  • Quizzes

Meet the Course Facilitator

Strategic Business Consultant Eloho Iyamu

Eloho Iyamu is a strategic business leader and innovation coach with proven expertise in driving growth, innovation, and change across diverse industries. An MBA graduate of Lagos Business School and a trained innovation coach from Strategyzer, she has advised executives, launched successful products and programs, and built a strong reputation as a trusted advisor in strategy and innovation. She is also a certified Change Management Professional (PROSCI) with hands-on entrepreneurial experience, having founded and managed businesses. Passionate about women’s economic empowerment, Eloho actively mentors women entrepreneurs and supports initiatives that promote gender equity. With a background in Geophysics from the University of Lagos and a track record of delivering tangible results, she brings valuable insight and leadership to organizations seeking transformation and sustainable growth.